Following the worst flooding in the history of Pakistan in 2010, Indus Motor Company directly initiated an extensive relief operation by setting up base camps across the country. These camps distributed food and non-food items, warm clothes, and emergency medical assistance to the affected people.

100 tons of relief goods in packages were distributed amongst 4,000+ families, consisting of Flour, Rice, Powder Milk, Sugar, Cooking Oil, Pulses of two types, Chilli Powder, Tea, Salt, Dates, Biscuits, Mineral water, etc.

Apart from distribution of rations, health services were also provided simultaneously having medical camps at various centralized locations where medicines worth of PKR 600,000 were consumed.

To assist the relief activities, two Hilux vehicles were used for distribution of relief goods to remote settlements, for logistic supports and for mobile medical camps. In four day medical camp, more than 4,000 people mostly women and children were treated. All these relief activities were accomplished creating Base Camps at Muzzafargarh, Mardan, Peshawar, Jangisar (ahead of Sakro), Thatta and Hyderabad. Dealerships had also assisted in some places in establishing camps.

In addition, sufficient relief goods were also handed over to the 2nd Division Multan and DCO/Commissioner Multan for air-drop to the affected people of far-flung areas and also to Pakistan Navy for their Bahggan Camp, Sindh. Cooked food and portable water were also distributed by Thal Engineering (an HOH company) at Muzzafargarh.

In total, IMC spent over PKR 10 million on its own relief operations, while also contributing another PKR 15 million to the Flood Relief Fund of Government of Pakistan.

Flood in 2010 in Sindh

Various relief operations were undertaken in Badin, Tando Bago and surrounding areas.