CR activities are operational activities to prevent damaging Toyota’s image and win more Toyota fans by checking the escalation of trouble through swift, accurate and sincere handling of customers’ inquiries and complaints.
At IMC, Customer Relations is focused on providing complete support to customers by connecting with them, owning their problems & seeing them through to resolution in an efficient & effective manner. We believe in our customers and keep them at the forefront by engaging them through different channels.
Four key elements to achieve this are
- Opening a larger window for customers.
- Swift and sure handling of inquiries and complaints.
- Making the Voice of the Customer (VOC) the basis for corporate renewal.
- Improving the corporate image and better informing customers to support sales and service activities.
Customer assistance centre